Don’t Give Your Candidates a Reason to Ghost You!

  • A lack of relevant, accurate information about the position
  • A lackluster effort to “sell” the company
  • A hiring process that takes too long
  • A job with better pay and benefits
  • Stay in touch at every step of the process. Do not ghost anyone, at any stage. Automate the process to ensure that every applicant is acknowledged from the start and informed of whether they will move on to each subsequent stage — this is especially important early on when there are more candidates in the mix. The sooner you communicate personally, the better, so identifying your top candidates quickly is a priority. The further someone makes it in the process, the more important it is to personally and professionally let them know if they are not offered the position. We all know that people talk, so protect your reputation and avoid burning a bridge with someone you might want to hire later on.
  • Provide accurate and relevant information throughout the process. This may seem simple, but it covers a lot of things. Take job descriptions, for example: When you provide vague descriptions or unrealistic qualifications, you put certain candidates — who may not realize they’re underqualified until it’s too late — in a position to fail. And if you don’t include clear compensation info (i.e., people’s biggest concern when applying) early on in the process, some applicants may walk away disappointed when their expectations aren’t met. The more transparent you are from the very beginning, the less likely it is that you will be ghosted after investing significant time and effort.
  • Ensure your candidates have a great experience. Don’t leave things to chance. Understand that the experience starts the moment they apply. You need to sell the position to them, and you want them to feel excited about the opportunity. Train your people to interview well. Ensure that the candidate experience showcases the best of your company. Don’t act as if anyone would be lucky to work here — that’s never an effective attitude to have, and right now especially, it will lose you people.
  • Speed things up. I’m not the first person giving this advice…because it’s just good advice! Hiring is a time-consuming process that has to compete with the actual work your company does. I understand that people are busy, schedules are tight, and the pandemic has complicated it all even more. But those reasons also reveal why it’s critical to streamline as much as possible. Scheduling team interviews — or at least scheduling all of them on the same day — is a good idea. Getting rid of red tape, multiple layers of approval, or other procedural roadblocks can help, too. Finally, consider committing to making a decision within a certain time frame rather than letting the position remain open and accepting applicants for months. You’ll miss out on someone good while you’re waiting for the purple unicorn.
  • Review and compare your salary and other compensation to current market offerings. If you are losing candidates late in the process, even being ghosted after making an employment offer, it’s probably the money. First, make sure your rates are competitive or be prepared to have a harder time filling jobs. Second, emphasize that you are willing to negotiate and potentially meet other offers, if possible. It’s a strategy that needs to be employed carefully and with your best candidates and most critical positions, but it may help you avoid the ghosting and at least have a chance.

Don’t get ghosted! If you are in need of top talent you can depend on, connect with our team. We can help you make — and maintain — solid connections with great candidates.

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ATR International

ATR International

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Award Winning Minority-Owned National Staffing Provider Specializing in Contract & Contract to Direct Positions.